Well, there’s some good news for you if you want to buy an economical Windows Phone 7-based mobile. Earlier, the Windows Phone models that were available had steep hardware requirements that added to their cost. But now with the launch of Nokia Lumia 610, there is a choice for the budget-conscious customers. The phone was unveiled by Nokia at the Mobile World Congress (MWC) in Barcelona, Spain on February 27, 2012. With a price tag of around $250, the phone is likely to appeal to those looking for a pocket-friendly smartphone.
What Nokia Lumia 610 has in store for you?
Nokia Lumia 610 runs on Microsoft’s mobile OS – Windows Phone 7.5 (codenamed as Tango). It's powered by a 800MHz single-core processor. The phone has just 256GB of RAM and for storage, there’s 8GB of internal memory. It has a 3.7-inch display, which is slightly larger than the screen of iPhone. The resolution of the phone’s display is 800x480 pixels. For those who love to click pics from a phone, there’s a 5-megapixel camera with a flash. At 135.5g, it’s a lightweight phone with a thickness of 12mm. The color options include white, cyan, magenta and black. All in all, Nokia Lumia 610 tries to give the specifications of a high-end phone at an affordable price.
What Microsoft is hoping to achieve with Windows Phone 7.5 (Tango)?
Initially, when Microsoft released Windows Phone in 2010, the company had stipulated the minimum hardware requirements for vendors, which included a 1GHz processor and 384MB of RAM. Due to this, Windows Phones were costly and were targeted at the high-end market. In an effort to cater to the mass market, Microsoft came up with Windows Phone 7.5 (Tango), which required relatively lower hardware specs. With Windows Phone 7.5-powered Nokia Lumia 610 and other budget phones such as ZTE Orbit, Microsoft is hoping to attract customers who are looking for less expensive mobiles.
It’s certainly a smart business strategy on the part of Microsoft to lower the required hardware specifications. More mobile phone manufacturers will embrace Windows Phone 7.5 as a platform. This will increase the number of Windows Phones at various price points, thus offering customers a wide choice. Looks like Microsoft is on the right track.
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