Will PC sales pick up after the Windows 8 launch?
According to a report by market research company Gartner, computer sales growth was more or less flat in the second quarter of 2012. The total PC shipments during this period recorded a 0.1 percent decline as compared to the second quarter of 2011.
A reason for this could be the retail launch of Windows 8 that’s scheduled for October 26, 2012. But will computer sales pick up after the release of Windows 8?
IDC believes that Windows 8 will rejuvenate the PC market
David Daoud, research director, Personal Computing at IDC, says that consumers are delaying purchases in anticipation of the Windows 8 launch. Vendors and retailers are also trying to clear inventories and aren’t placing new orders. David is of the opinion that after Windows 8 is released, PC sales will slowly pick up by the fourth quarter of 2012.
According to Jay Chou, senior research analyst at IDC’s Worldwide PC Tracker program,
[quote]The announcement of a Windows 8 launch date, as well as broader communication of new features in the OS, are key steps that would help to address uncertainty about new product availability and help consumers and channels plan their purchases.[/quote]
Positive response to Windows 8 is crucial for computer sales growth
The new Metro user interface of Windows 8 seems more suitable for tablets than for desktops and laptops. What this means is that customer response to Windows 8 on PCs could be below par. Initially, buyers might find it a bit difficult to get used to the new design of Windows 8.
PC sales will get a boost if Windows 8 is received well by desktop and laptop buyers. With exciting new features and faster speed than Windows 7, the new OS from Microsoft should be able to make an impact in the computer market.