Windows Phone sales register substantial growth
But can Windows Phones beat the competition?
According to a report released by market analysis company Canalys, the Windows Phone 7 mobile operating system registered a 277 percent growth in the second quarter of 2012 as compared to the same period in 2011.
Canalys revealed the statistics in its country-wise report for mobile phone shipments in the second quarter of 2012. The 5.1 million shipments of Windows Phones in the second quarter accounted for 3.2 percent of the global market share.
Windows Phone sales growth beat market expectations
Market researchers had predicted that Windows Phone sales would decline following Microsoft’s announcement that the handsets that are currently available would not be supported by Windows Phone 8. But contrary to expectations, Windows Phones reported an increase in sales. IDC research analyst Ramon Llamas is hopeful that Windows Phone 8 would make a major impact in the smartphone market.
Windows Phone versus Android and iOS
Windows Phones are up against big players such as Android and iOS. As per Canalys’ report for smartphone sales, Android occupied the top slot with approximately 107 million shipments and it captured 68 percent of the market share. Android also registered a robust growth of 110 percent as compared to 2011. iOS was at the second position with sales of 26 million units and a market share of 16 percent. With Windows Phone 8 scheduled to be launched later in 2012, Microsoft and Nokia are optimistic about the prospects of the mobile operating system.