To promote the only Windows Phone 7 platform-based handset of Samsung, a mobile messaging and advertising company named Affle has launched a cricket-focused website for Samsung. The site named as The Cricket Hub will promote the Samsung Omnia W Windows Phone device.
Cricket Hub is somewhat similar to the hub that Affle was offering through its mobile magazine ‘Dressing Room’ that was introduced in April 2011. The only difference is the contest and live scores section, which have been added in the latest offering i.e. The Cricket Hub. The other difference is that it has been designed keeping in mind the Metro User Interface (UI) of Windows Phone platform.
If you own the Windows Phone-run Samsung Omnia W handset, then you can access The Cricket Hub through mobile web browsers on m.thecrickethub.com. The site offers news and stories related to off-the-field facts and incidents, trivia, cricket and cricket players' gossips, locker room chats, dressing room activities, quotes from players, and off-the-field incidents, as well as live cricket scores and contests.